Gaining conversion is the ultimate aim of online businesses. Integrating social proof with your website can insanely increase the conversion rate. Social proof is a great way to make your customers buy your products without any fear. It also makes people feel confident about your product or service and convince them to take action.
There are several top-notch social proof tools available out there and Fomo is one of the best. Adding it to your website is hassle-free. Let’s jump into the Fomo review in detail. But before that forget not to claim our exclusive 50% Fomo Coupon Code!
The best way to increase sales is to create a strong belief about your product among your customers and you can do this by showing them the social proof using Fomo. So what is Social proof? Let’s see below.
- 1 What is Social Proof?
- 2 Fomo – No.1 Social Proof Marketing Tool
- 3 Fomo Features
- 4 Fomo Integrations
- 5 Getting Access to Fomo
- 6 Fomo Pricing
- 7 Fomo Support
- 8 Fomo Pros
- 9 Verdict
What is Social Proof?
Social proof is a psychological phenomenon with the concept that people will follow the actions of most other people. The main idea behind this is that since so many other people behave in a certain way, it must be the correct behavior. It is a proven method and by using this technique, you can ease potential clients’ minds by showing them that others are using and enjoying the product/service.
The real fact is that over 90% of people will look at product reviews before they make a purchase. This is because they want to know whether the product is worth it and gives a good experience and once they are convinced of the actions of other people, they will also tend to follow the same.
With Fomo, it becomes easy to get more conversions. But how? The tool is specifically designed to help build trust with prospective customers and foster social proof that convinces them to convert. Keep reading to explore more about Fomo.
Fomo – No.1 Social Proof Marketing Tool
Fomo is a powerful social proof tool that can work for you all the way. It eventually increases conversions and displays what other people are doing on your website. Fomo was earlier called Notify.
The tool comes with a one-step further notification message technology that supports multiple and any kind of message you can think of. It has a shortcode-based backend module and in the frontend, it’s a beautiful and high-converting Fomo bar.
Fomo is rich in features and can easily integrate with so many applications. Once you connect it to your website, it will start showing notifications of recent interactions and purchases that people have made from your website. Today over 15,806 websites use Fomo to increase their revenue. Why not try this amazing tool? Redeem our exclusive Fomo Coupon Code immediately. Get a 50% Off discount on its subscription plan today! Hurry up!
Let’s break down the specifics of Fomo.
As stated earlier, Fomo is a fantastic social proof tool having rich features that you will not find in its rivals. Below are its ultimate features.
Conversion Focused Fomo Popups
Fomo offers a variety of pre-styled notification popups. The ultimate aim of Fomo popups is to catch the attention of the visitors and make them take action which will result in conversions.
For this purpose, it offers several options. With the help of these conversion-focused popups, you can
- Show live visitor count, recent activity, how many products were purchased, etc
- Highlight Limited Stock Or Availability
- Get mailing list signups by providing exclusive content
- Create special offers with a deadline
- Make your content more compelling
- Show Sold out or expired offers to reinforce the urgency
- Incorporate live events
- Use a countdown timer which has a powerful effect than special offers
Integrating Fomo with an analytics app is simple and just by connecting Fomo with Google Analytics, you can easily track every conversion in addition to the number of impressions, clicks, engagements, and conversion revenue. So you don’t have to spend time on logging into Google Analytics and checking for real time reports every time.
Events are basically Fomo notifications (1 Event generates 1 Fomo notification) and represent an instance of customer behavior that you want to record and that could be 1 sale, 1 click, 1 subscription, etc. Each time one of your connected services sends data to Fomo, such as a customer’s purchase, or a new Instagram photo, that is turned into an event.
In the past few months, millions of events have been created by Fomo users, and these events have been served over 1 billion times across 5,000 customer websites. Great! Isn’t it! Redeem our exclusive Fomo Code and start enjoying its features.
Templates allow you to create unique messages for a group of events. They contain the structure for each Event.
Filters in templates
Fomo lets you add fallbacks, automation, and styling to control every aspect of an element. All Fomo templates support filters that let you adjust the look and feel of specific Fomo notification variables. So you can make your pop ups attractive. You can also combine multiple filters.
Number – This formats numbers as comma-separated, if more than 3 digits long.
Truncation – This reduces the variable’s length to 30 characters. However, you may want to specify the exact character length.
First – This reduces the variable to the first character. Similar to truncate, but easier for display names as initials and such.
Replace – With this, you will be able to replace a value.
Delete – This ignores a value that you don’t want to display.
Trimming – If your variable lengths are unpredictable, you may be unable to use Truncate.
Colors – Color codes support 3 or 6 digit hexcodes and will modify that variable’s value only.
Bold – This will bold the variable’s value in your notification message.
Casing – With this you can change your variable to uppercase, lowercase, etc.
At times you require special attention to the Fomo user experience on specific pages. Here is where the Fomo Page rules come into play. You can have overall control over your pages, pop ups, their appearance, and so on. You will be able to show or hide Fomo on specific URLs, or even to just show certain types of notifications based on the user’s device or traffic source.
Creating page rules is so easy and all you have to do is to
- Navigate to Sites –> Rules
- Create a Title and Description
- Add Target condition
- Save the rule
After a few moments, your rule will kick in on your website.
Fomo has translation capabilities for 27 languages including Arabic, Bulgarian, Catalan, Chinese, Croatian, Danish, Dutch, Finnish, French, German, Greek, Hebrew, Hungarian, Italian, Japanese, Korean, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, and Turkish.
Once configured, translations can be configured so that end-users browsing your website can see Fomo notifications in the default language set in their browser (not their location).
Powered by machine learning, Fomo insights is designed to increase conversions by suggesting optimal settings for your website, in real-time. So you will get to know what actually works for your website.
With Fomo’s Geo-location feature, you can easily determine your user’s location. It shows the notifications with location data closest to the visitor’s location. To enable this feature, just head over to Settings > Advanced > toggle on “Use geo-targeting for events” > press the green “Save” button. Note that geo-targeting is not available for integrations that do not have location data.
To spice up your notification design, Fomo offers a variety of interactive seasonal themes. Just log into your Fomo dashboard and click on the Themes tab to choose your favorite one among the 27 awesome themes.
You can even suggest new theme ideas by tweeting Fomo @usefomo or email them to [email protected] with the subject line “Seasonal theme ideas.”
So without any further delay, make use of our limited time Fomo Coupon Code today and start exploring this awesome tool!
Fomo has refined settings with which you can play around 30+ controls. This allows you to customize the look and feel of your FOMO popups. Also, you have various options for colors, style, positioning, animation, and so on.
You can also set how often the display of the popup, how long for, and the time gap between each one including the following:
- Loop notifications
- Hide On Mobile
- Randomize delay
- Initial delay
- Max per page
- Display time
- Delay between notifications
- Timeago Threshold
- Event Threshold
- And more
Fomo connects seamlessly with 96 applications and helps you to show off your recent customer interactions on your website. Besides, it also offers API integration. The apps with which you can integrate Fomo belong to various categories such as eCommerce, Email Marketing, Social Media, Reviews, Scheduling, WordPress, Automation, and so on.
Social Media Apps
Email Marketing Software
- Google Reviews
- Apple Podcast Reviews
- Feedback Company
Ecommerce Platforms & Marketplaces
- Magento 2
- Light Speed
Getting Access to Fomo
- Head over to the Fomo website and discover the pricing packages they offer by clicking on “pricing” on the top bar or Click “Sign up”.
- Fomo offers a 15-day free trial, which you can make use of before you subscribe to any of its pricing plans.
- Select a plan and you will be taken to a page that says “Start a 15-day free trial”
- Provide your Full Name, Email Address, Password, Website URL and click “Continue”
- On the next page, you will have to answer questions like How did you find us? and What’s your monthly visitor count?
- After you answer them, choose your preferred plan and enter your payment details.
- Click the “Start My Free Trial” button and complete the signup process.
Fomo has four pricing plans. You can see, as the features get added, the price increases. Fomo also offers a free 15-day trial which can be extended on a per-customer basis.
Your plan choices and what comes with each are as follows:
Starter Plan – Costs $19 per month and includes
- 25,000 notifications /month
- Unlimited websites
- Active visitors counter
- 30+ customizable settings
- Roundup notifications
- Unlimited integrations
- Custom page rules
- API access
- 1-click machine learning
- White-label branding
Essential Plan – Costs $39 per month and includes
- 50,000 notifications per month
- All Starter plan features
- Live chat support
Plus Plan – Costs $79 per month and includes
- 250,000 notifications per month
- All Essential plan features
- Phone support
Advanced Plan – Costs $199 per month and includes
- 3 million notifications per month
- All Plus plan features
- Managed A/B Testing
- Free optimizations
- API Support
Before you opt for any of the above pricing plans, don’t miss to use our exclusive 50% Off Fomo Coupon Code.
Fomo offers support via live chat, Email ([email protected]), and Phone (650.797.2709). Email is supported for all plans whereas Phone support is available only for Plus and Advanced Plans.
You can even access Fomo’s extensive knowledge base, video tutorials, and Faqs to get solutions for your queries. Also, Fomo is on Twitter so that you can follow them to keep track of any updates.
Unlike other social proof tools, Fomo also has its advantages and disadvantages. Let’s take a look at those below.
- User-friendly interface
- Flexible design-builder
- Powerful integrations
- Shows real-time visitors
- No phone support on Essential plan
- Native A/B testing is only available on the Advanced plan
Thus Fomo, comes with multiple templates and different display options you can use or create your own. With the easy to use templates and customization tools, you are able to create your own designs without any coding. Hence you are able to get up and running quickly with these easily made templates.
Customize what notifications you want to display to your visitors with their custom notification messages. Also, add in filters and page rules that fit your needs. No doubt, Fomo is the best social proof tool and will definitely increase your conversion rate. So without any further delay make use of our limited time Fomo Coupon Code and enjoy more savings!