There is a new and more effective way for Affiliates, Publishers, and Advertisers to work together. Welcome to the world of Push.House and Partners.House!
But before we go there, let us lay some groundwork.
What are Push Notification Ads?
If you own a mobile device or even a desktop computer, chances are you receive about 46 Push Notifications Ads every day. In a word, Push Notification Ads are the little pop-up Ads that slide into view on your mobile device or at the right corner of your desktop computer.
To be precise, Push Notification Ads are not to be confused with Push Notifications.
For one, Push Notification Ads are commercial messages instigated by websites. Also, you have to sign up to begin receiving them.
On the other hand, Push Notifications contain relevant and useful information. They originate from the Apps that automatically “push” them to the forefront as long as you have the App in your device.
For instance, if you were to receive weather updates, game scores, or the latest news; those are Push Notifications. But if you receive a 50% off Black Friday Offer, then that is a Push Ad.
It is, therefore, safe to say Push Notification Ads were begotten from Push Notifications. When advertisers saw how well Push Notifications work, they tweaked them into Ads. Now Push Notification Ads are a powerful and interactive advertising media that turns up impressive ROI and CTR.
How They Work
Push Ads work in a very simple and straightforward way. They are simply Ads sent directly to the users’ mobile or desktop device.
First, the user “opts-in” to receive Push Ads from a certain website. Next, the website sends Push Ads to the users’ mobile or desktop device regardless of whether they are browsing or not. And finally, if interested, the user clicks on the Ad which redirects them to the offer page.
In essence, Push Ads are the hottest, most lucrative, and least annoying form of digital advertising right now. We covered another powerful Push Ad Network Here.
That being said, Push Notification Ads are Push.House and Partners.House tool of trade. So, to understand how these two platforms work, we shall explain each at a time.
What is Push.House and How Does it Work?
Push.House is a Ukraine-based Push Notifications Advertising Network. This is a fairly new platform founded in 2018.
Thus far, Push.House is the fastest-growing Push Ads Network with over 94.5 million active subscribers, 1.6 billion impressions, and 4.1 million clicks per month.
Perhaps the most exciting aspect of Push.House is that all their traffic is CLICK TRAFFIC. Just to clarify, click traffic is visitors who display a heightened level of interest on your website. Any visitor who goes on to click on anything on your website is considered click traffic.
Now, if you are into the digital marketing biz, you fall into one of these two categories; Publisher or Advertiser. It is, therefore, important to know how Push.House impacts both of these groups.
So, in the simplest of terms, Push.House provides a platform on which site owners (publishers and bloggers) can earn passive income from their push traffic. In other words, as a publisher, you can monetize your site by capitalizing on your users’ CPA.
On the other hand, Advertisers gain access to a pool of targeted customers. Therefore, as an advertiser, you can either buy this traffic and send it to your websites and offers. Or you can create and publish your Push Ads right on the network.
Push.House has a global reach targeting 180 countries across the world. According to their website, you can quickly and easily attract your target audience, analyze the advertising process, and increase ROI across all GEOs.
For starters, Push.House is free for Advertisers and Publishers. All you have to do is create an account.
Once you have filled in your personal details, click on the “Send” button and proceed to confirm your email address. Now you can sign in as a member.
After you are done with the registration process, it is time to create your first Push Ad Campaign.
Begin by adding a Title (30 characters max). Next, upload the main image (492×328) and an icon (192×192). And finally, the Ad Text (45 characters maximum).
Do not forget to fill in your website link as well as the Daily Budget Limit.
This is where you select your audience. Who do you want to target? If, for instance, you want your Push Ad to only appear to Turkish people, select Turkey from the list of countries.
You can also select the device you prefer (Desktop or Mobile) as well as the type of audience. This is necessary keeping in mind that Push.House features both adult and non-adult Ads.
Finally, click on “Create Ad” to complete the process. Now, all that remains is for you to receive a notification that your Ad has been approved. Each Ad created has to be pre-approved by a Push.House account manager before going Live.
Afterwards, you can keep a close eye on your clicks and impressions. Push.House allows you to view real-time data (Clicks, Impressions, CTR, and Expenditure) on their Dashboard.
Benefits of Using Push.House
- New platform which means Fresh Database and High Conversion Rates
- Global reach of 180 countries with costs falling under 1% per push
- Very low CPC in high converting GEOs
- Continuously expanding database
- Diverse payment options including PayPal, Bitcoin, Web Money, ePayments, Visa/Mastercard, QIWI, Perfect Money, Payeer, and AdvCash.
- Simple, easy to use interface.
- Flexible Tracking System that can sync with RedTrack as well as any other Tracking Systems using S2S.
- They use Real-Time Bidding (RTB)
- Skype and Telegram support
- Features both Adult and non Adult Ads
- Free sign-up
What is Partners.House?
Partners.House is inherently connected to Push.House. In fact, according to their website, Partners.House is an Affiliate program for Push.House.
Partners.House was founded in 2019, so this year! It is the platform that enables Push.House customers to monetize push notification ads. Already Partners.House site partners span 186 countries across the world. These staggering numbers pull in 85 million clicks per month. Thus far, Partners.House website stats indicate that they pay their site partners $320k every month in push Ads revenue.
Partners.House is essentially for Webmasters and Media Players. If you are confused, Webmasters, in this case, means Site Partners or Publishers while Media Players mean Affiliates.
Partners.House specifies different methods to work the platform depending on which of the above categories you fall into. Needless to say, it all begins with creating an Account on Partners.House.
Partners.House for Webmasters
As a webmaster, you already have a site that has loads of click traffic. It is this click traffic that you want to leverage for income. Partners.House lays out four steps to follow;
- Add your site URL into the system
- Install script and code in Root Site
- Check on statistics income
- Withdraw earned funds
Partners.House for Media Players
As a Media Player, you may not have a website. Therefore, Partners.House recommends these four steps to get you started;
- Create a site in the system
- Choose one or more Landing Pages
- Acquire the link to attract traffic
- Receive your earned funds instantly or through RevShare.
Partners.House is perhaps the only platform that offers 2 ways to earn from Push Ads. You can choose Instant payments, also referred to as CPA, or RevShare.
In a word, CPA refers to payment after completion of an action. This method is often viewed as a short term revenue stream.
RevShare, on the other hand, is the long term revenue option. It refers to Revenue Sharing between partners. In this case, rather than get paid for each action, you will receive a percentage of the generated revenue.
Partners.House also offers a clear breakdown of the conditions, benefits, and features on offer.
Benefits of Partners.House
- Monetizes Push Ads across 186 GEO locations
- All Push Ads delivered are monetized and payable
- Works with Real-Time Stats
- Scalable CPM and CPC
- You can split-test multiple landing pages in multiple sites using multiple languages
- Tax Deducted at Source (TDS) system can redirect users to TB after subscription or failure
- Lists number of push requests on Landing Pages from 1 to 100
- Minimum payout is $50 and hold-up is 7 days
- Personal account manager for each partner
- Referral program offering 3%
Push.House and Partners.House have obviously gone above and beyond to ensure they have a comprehensive service for their customers. Actually, there is much more to be had in their respective sites. However, some of their text is in in the Ukranian language, so you may need to have your translator ready.
Push.House and Partners.House are very new platforms in the market. In spite of this, they have grown exponentially in that short time. In my books, this means they must be doing something right.
If you have not tried them yet, sign-up and grab your share of Push Ads earnings from the freshest database. More importantly, because it is still free to sign-up, you have nothing to lose.
Please share your thoughts and experiences with us. We love to have a conversation.